AdCiti User Guide

                                                                             AdCiti User Guide
                                                                     V1. Latest update Jan 2025 


Front Page

You can log in by clicking the Log In button at the top of the page. If you need help, just click the Help button in the bottom right corner to reach out to our support team.

Dashboard

Here are a few key features to note, from left to right:

• Dashboard: This is the page you're currently on.
• Campaign: If you have an active campaign, click here to view its statistical information.
• Personal Team: This will open a dropdown (F1).
• Your Name: This will open another dropdown (F2).
• Light/Dark Mode: Toggle between light or dark mode.
• Add a Campaign: Click here to create a new campaign.
• Add a Balance: Use this option to add funds.

F1.

Click the dropdown next to your name to access options like Settings, Billing, creating a new team, or switching between teams.

If you've added a user, they'll need to switch to your business team (rather than their personal team) to see the correct campaign and dashboard.

To add a team member, go to Team Settings, enter their email, and choose whether to assign them as an Administratoror Editor. They’ll receive an email invitation, which they’ll need to accept to join the team.

Team Billing F1b

Please note, this is where you’ll manage your billing. You’ll need to set up billing with a credit card in order to start running ads.

You can also view your balance here, as well as in other areas of AdCiti. From this section, you can top up your balance and toggle auto-renew on or off.

To avoid exceeding your ad budget, keep in mind that ads will stop once your balance reaches $20. You’ll need to top up your balance, or if auto-renew is enabled, the chosen amount will be charged to your card.

F2.

Clicking your name opens a dropdown menu where you can view your profile or log out. In your profile, you can update your email address, change your password, enable two-factor authentication, and manage other account settings.

Creating your Campaign

This is the first page and step in creating your ad campaign.

As shown below, you can either click "Campaign" in the top right and select "Add a Campaign," or simply click "Add a Campaign" directly from the dashboard.

Name it

Daily Budget:

Here, you can set your daily budget, with a minimum of $10 (daily). This budget guides how much your campaign spends each day, though the exact amount may vary slightly. For example, a $10 budget might end up at $11.29 by day's end, as the system operates on an hourly cycle. These slight fluctuations depend on traffic patterns throughout the day.

CPM Bid:

Here, you can increase your banner bid to gain more exposure each day. A higher CPM (cost per thousand impressions) will lead to more impressions, and raising your daily budget can further boost your visibility.

Keep in mind, however, that other clients can outbid you. If that happens, your campaign may spend less than your full daily budget.

Device Types:

We recommend selecting ALL devices: tablet, mobile, and desktop. While most of the world uses mobile, you don’t want to limit traffic from PC or tablet users.

Start date

When choosing a start date, setting an end date is optional. However, adding one can be helpful for time-sensitive campaigns, such as Black Friday or limited-time promotions. Once everything is set, click "Create" to launch your campaign.

The next step is adding your banner. We currently only accept 300x250 banners, and GIFs are supported!

• Name your banner
• Enter your URL
• Click "Create"

Once created, your ad will be sent to our dedicated team for approval. Please allow 12-24 hours for approval, except during major holidays and weekends.

Your Campaign

Here, you can view your real-time stats for the last seven days in a chart, which refreshes every hour.

Below your chart, you’ll see a list of your campaigns, which you can click on individually. You can also adjust the date range on the right side to view stats for today, last week, or all time.

Each campaign will display the following information:

• Name
• Status (e.g., "In Review" if not yet approved by our team)
• Amount spent
• Devices used
• Number of creatives in the campaign
• Impressions
• Clicks
• CTR (Click-through rate)
• Start and End dates

On the left-hand side, you'll see a grey "X" on a sliding bar, which means the ad is currently OFF. Even if you have a balance or auto-renew enabled, you can manually turn individual campaigns off at any time.

To reactivate the campaign, just click the bar—it will turn blue to indicate it's ON. Keep in mind, an active campaign will only run if you have sufficient balance and the campaign has been approved.

Adding a Balance

There are a couple of ways to add funds: you can click "Add a Balance" on your dashboard or select "Team Billing"from the dropdown menu under your team name.

You’ll then be prompted to set up a credit card to complete your subscription.

Once a team has collected statistical data, they can view their spending and remaining balance. Spend details are also available under Team Billing.

This concludes the basic user guide. While we've covered the essentials, we’re here to help if you need any additional support or have questions tailored to your specific needs.

Please feel free to reach out through the Help button or email us at hello@adciti.com.